Educating our future
Students and graduates start on the same base layer as the workforce.
Citizen
EndorsementEducating our people
Anyone learning for work, whānau, community or everyday life, on the same base layer.
Citizen
EndorsementUpskilling our workforce
One equitable base layer across your people, then Leader for those who lead.
Citizen
Leader
EndorsementEnabling & educating leaders
Lead people through AI change while you are still learning, and stay current as it changes.
Citizen
Leader
Endorsement2. Build on it
Pathways
Where do I start?
Pick who you are and see your path: where you start, what happens next, and how you stay current as AI changes. Everyone starts on the same base layer.
Step 1
Who are you?
Step 2
Your path.
One equitable base layer, then build on it in the areas that matter to you.
- 1Start here

Start with Citizen
Self-paced and online. All 8 pillars: how AI affects the way we live and work, and what we know to be right.
You get: Certificate and LinkedIn badge
- 2

Go deeper
Live 49-minute Endorsement sessions on updates and walk-throughs, by industry, platform or pillar.
You get: A badge for each endorsement
- 3

Lead others, if you do
Leading a team or community? Leader builds on Citizen with what you need to lead people through AI change.
You get: Leader certificate and badge
- 4
Stay current
Renew every 12 months. Endorsements in the year keep you up to date as AI tools break and change.
You get: Confidence that keeps up with AI
Step 3
How you stay current.
AI won't stand still, so neither does your certification. Once you're certified, this is the loop you're in.
- 01
AI changes
New tools, new features, new risks. It happens all the time.
- 02

Join a live update session
A 49-minute Endorsement on what's changed, with walk-throughs. Live, or on the recording.
- 03
You stay current
Pass the short quiz and earn the badge. Endorsements in the year keep your certification current.
- 04
You update your people
Take what's changed back to your team, so everyone stays on the same page.
↺ And round again, every time AI moves.
What every path is built on
Built on 8 pillars of responsible AI.
We look at AI through 8 pillars: how it affects the way we live and work, and what we know to be right. Every certification covers all eight.
- Self-paced and online
- AI-personalised to your work and life
- Certificate and LinkedIn badge
- Renews every 12 months
- No prior qualifications needed
- 01
Culture
Culture is about people: their heritage, communities and perspectives. Aotearoa is a diverse nation, and responsible AI respects that.
- 02
Ethics
Knowing where the lines are, and why they exist. Ethics isn't a checkbox; it's an ongoing practice of aligning AI use with your values, your people, and your purpose.
- 03
Critical Thinking
AI is only as good as the human reviewing its output. Critical thinking means not taking AI at face value: questioning, verifying, and applying your own judgement before acting.
- 04
Sustainability
Responsible AI considers long-term impact: on people, communities, and the environment. Sustainable AI practice means thinking beyond the immediate output to the broader consequences.
- 05
Privacy
Understanding what data AI uses, how it's stored, and who can access it, and ensuring your AI use respects the privacy of the people your work touches.
- 06
Strategy
AI without strategy is just noise. This pillar is about aligning AI adoption with your goals, making intentional choices about where AI fits, where it doesn't, and how to get there.
- 07
Innovation
Innovation means using AI to solve real problems in new ways, with creativity, ambition, and the other seven pillars as your foundation.
- 08
Tooling
Choosing the right tools for the right job: evaluating AI platforms against your needs, your risk appetite, and your responsibilities before you deploy them in your work.
Everyone starts on the same base layer.
Responsible AI is what happens when people use AI the Right Way®. The Responsible AI Citizen™ is where every path begins.
Get certified


